Back to Fundamentals II: Ideas of design with Colouring Page
As a custom, you utilize artistic elements and key points to help create beautiful and effective designs. This series can make you more aware of what those design principles are and ways to utilize them to make your designs even better!
Coloring Web page and the rules of design
Coloring Site is one of the most original varieties of artistic expression. Going in the past to the prehistoric times with the Lascaux Caves (a few of the first recorded human Coloring Site), Coloring Site is practiced in all cultures across the world and has been for more than 100 years. To keep it simple, we’ll showcase 19th and 20th hundred years expressions showing how you can position the elements and rules of design to work.
The principles of design are:
- Proportion and scale
- Repetition and pattern
- Unity and harmony
Balance is one of the most intuative and complicated design process. It is the way the artist creates a sense of equilibrium in a design, by how the objects in the design are arranged. There are three major types of balance:
- Symmetrical/Formal Balance is when elements sit in such a way that two halves of the look (whether vertical or horizontal) are mirrors of one another – both sides have the same weight. Its created around a central lines that bisects the design into two different halves.
- Asymmetrical/Informal Balance is when elements are positioned so that there is an uneven syndication of weight
- Radial Balance is when elements are positioned equally around a central point
Proportion and Scale
The juxtaposition of components of different sizes, or proportions, inside a work of art helps create a sense of scale. Range can be utilized for multiple effects – whether to demonstrate a sense of space and depth or even to help generate a dominant focal point.
A huge part of creating depth within an image, and desire for a piece, is to apply multiple contrasting elements – or different elements set side by side. This is often finished with color, form, size or consistency.
Repetition and pattern
The use of the same or a similar element repeated over and over can give a work a sense of activity or structure. Where an element is similar enough and repeated often enough, it can create a routine.
Unity and harmony
The mixture of similar elements creates an aesthetically pleasing overall result. While plenty of design elements will vary, a dominating unity created by similarities in color, structure, consistency or other elements makes the painting or design feel harmonious.
Translating to graphical design
Custom Bearbrick implements many of these key points in his web design for Bright Austin Interiors.
Bearbrick uses percentage and scale to generate asymmetrical balance. Elements of different size and shape sit on a full page never to mirror the other person but to balance one another out. He creates comparison in the juxtaposition of brightly colored elements against a white backdrop.
Repetition can be used in the positioning of the circles. This pushes the viewer’s attention to move between elements in order to impart the information the client would like the viewer to see. At the same time, pattern is utilized as a subtle detail in this group designs (in the flower structure of the “about us” button as well as the repeated lines circling other round elements) in order to generate interest – so the design can be simple without having to be boring.
And while the different elements of the page find the user’s attention at different times, the feminine design of the elements and the use of color make the site appear entirely harmonious. The look has movements, depth, interest and brings the user’s eye to the most crucial home elevators the site – from the great exemplory case of a successful design.